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Scents to Help Sell Your Property For You

How scent can shape buyer perception and presentation.

Scents to Help Sell Your Property For You

Looking at selling? The first step, before you require conveyancing, is to entice a buyer to want to purchase your property. It is scientifically proven that our judgment can be influenced by our sensory receptors and perceptions. Not just the appearance of an object but the smell, can also influence buyer’s decisions. The appearance of the house is important however the “smell of the house” is equally important.

While coffee, fresh cookies and donuts are best to welcome guests, research suggests that they can put your buyers off. Cooking or baking smells to some, may create an impression of a carefree seller who could not put enough effort in to create a clean and fresh environment. The trick is to be more natural and subtle when enticing them with aromas.

Here is a list of fresh scents that may increase the chances of your property sale:

Potpourri, candles, oil diffusers

Green/citrus scents appeal to a larger demographic. However, to keep it subtle, turn off the scents 30 minutes prior to your inspection time so that the smells can diffuse in the environment and create a more natural aroma.

oil diffuser

Add greens to the mix

Add some green indoor plants to your house. They will naturally purify the air and emit a fresh vibe both for the eyes and the ears. PLUS they show that you care for the environment!

indoor plants

Fresh curtains, fresh bedding

Musty curtains, rugs and beddings can subdue all your efforts of creating a fresh and clean environment in the house. Make sure your curtains or bedding have been recently cleaned with a good scented cleaner.

fresh curtains and bedding

Vanilla days

This sweet fragrance never loses its charm. It can work wonders when it comes to selling your property. Vanilla offers a calm aroma that reduces anxiety, offering a fresh and warm feeling for the buyers. Jasmine is another great alternative but again, know when to stop.

vanilla

Scented Herbs

Instilling scented herbs like rosemary and thyme in the kitchen can create a refreshing environment around the house. This provides a warm welcome to the buyers as well.

scented herbs

Off putting smells

Mustiness - A big NO-NO when it comes to selling your property. This is a sign of water issues that need to be immediately fixed. Remove any sign of damp or musty smell at least a week before the inspection date.

Pets – Pets are lovely but their smell can put off anyone, let alone a buyer who is interested in your property. Make sure to remove/clean any traces of pet scent like their bed, carpet, etc.

Strong Smelling Cleaners – Cleaning is essential but don’t use strong household cleaners right before the inspection starts. Give it at least 24 hours and keep your windows and doors open to let the smell out.

Now that your home is smelling sweet and your buyers have decided to purchase, contact the team at www.bytherules.au for your free contract review and incredibly easy, 10 second conveyancing quote and we can get the ball rolling to settlement.

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